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A LITTLE BIT ABOUT THOSE WHO HAVE REACHED THE OASIS

CASE STUDY

“The team at Digital Oasis have exceeded my expectations. The delivered exceedingly great results & performance for Iron Edge. I will continue to refer them to anyone who asks me they’re looking for a marketing agency.”

RICK RAVENSDALE
FOUNDER, IRON EDGE

Building better athletes through better training

Iron Edge is dubbed one of Australia’s most trusted and credible strength training brands.
THE CHALLENGE
With businesses forced to shut including gym’s, people needed to work-out from home. Our challenge was to be pro-active and put Iron Edge infront of as many Australian’s stuck at home as possible.
Our strategy

In early 2020, life as everybody knew it changed overnight.

‘Lockdown’ and ‘quarantine’ were all embedded in our daily vocabulary, and millions of Australians were not allowed to leave their homes.

Using a wide range of marketing channels such as Facebook, Instagram, Pinterest and Google, we proactively set out and encouraged Australians to use this time for personal development, heavily promoting our user-friendly home gym sets and training equipment.

Increase in overall web sales Year 2020
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Increase in overall revenue Year 2020
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Marketing ROI Year 2020
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The Results
Iron Edge achieved an 80% increase in overall website sales in the year 2020, with a 277% increase in website revenue the same year.
It didn’t stop there. We have maintained a the momentum and within the first six months of the year 2021, we’re sitting at an average 19.94x marketing return-on-ad spend.
These results include an increase in brand awareness, further cementing the Iron Edge name and brand in the minds of millions of Australians as they embark on their fitness journey.

What they’ve said

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The team at Digital Oasis have exceeded my expectations. The delivered exceedingly great results & performance for Iron Edge. I will continue to refer them to anyone who asks me they’re looking for a marketing agency.
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Rick Ravensdale
Founder, Iron Edge

The Digital Oasis Difference

The sand is finer on the other side of the dune
We look after the digital side of your business, so you can focus more time on what you do best. We believe in utilising a holistic approach when it comes to online marketing. Other than sounding fancy, this means that we advertise your business on a range of different digital platforms to test what resonates best with your audience, and ultimately brings in the best return-on-investment.
Clients and Partners

Some amazing Brands we work with

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We’ve been working with the team at Digital Oasis for a few years now and the drive, data, steer, knowledge and skills they have to support our digital acquisition program(s) have been invaluable. Personal, reliable and deeply supportive, I look forward to more as we continue to scale.

Tobi Skovron CEO | CreativeCubes.Co

Thank you to the team at Digital Oasis for their continued support, hard work and dedication over the years! I highly recommend this dream team of digital marketing. Their knowledge, creativity and advice is second to none. I have been using Digital Oasis for many years now, and I keep going back, not only for business, but even personal services, and always recommend them to family and friends.

Michael Eskander Director | Eskander Design & Management Services

Digital Oasis’s team has been nothing but perfect, starting from their efficiency or their attention to details. Their team is very accessible and easy to get in touch with. Customer satisfaction is their highest priority. I cannot recommend Digital Oasis enough for all the great work they provided my company.

Mark Albert Principal Podiatrist | Step Relief Podiatry

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